Most people set business goals like they’re ordering from a bad Chinese takeout menu.
They point at random numbers that sound good. “I’ll have the $100k month with a side of passive income, please!”
But here’s the thing – throwing darts at revenue targets is about as smart as blindfolded archery. You might hit something, but it probably won’t be what you wanted.
I see entrepreneurs do this all the time (and I’ve done it too.) They pick these giant, shiny revenue goals without thinking about what they actually want.
It’s like building a mansion without deciding how many bedrooms you need. Sounds fancy, but what if you hate having a cleaning crew?
Next thing you know, you’re working 80-hour weeks chasing some arbitrary number. Your business becomes a prison instead of giving you freedom.
Want to know the smarter way? Start with the life you want to create.
Do you want to coach clients only 3 days a week? Maybe you dream of working from the beaches in Bali? (That’s me. I want to work from the beaches of Bali.)
Here’s a better way of setting your goals…
Figure out your ideal lifestyle first. Then, build a business model that actually supports it.
Because hitting a million in revenue means nothing if you’re too burnt out to enjoy it. Trust me, I’ve been there.
You need a business that fits YOUR life, not the other way around. One that gives you the freedom to work when you want, where you want, and with who you want.
Promise me – no more random revenue targets or copying someone else’s business model.