Creativity is killing your business…

by MISTY KORTES

January 16, 2025

I was chatting with a client the other day. She was proud of customizing her solutions for every customer.

You know what that means, right? Late nights. Endless revisions. Constant stress about delivering “unique” solutions.

Here’s the thing about creativity in business – it’s often just a fancy word for “I don’t have a system that works.”

I used to be that person. Every client got a special snowflake solution.

Want to know what happened? I burned out faster than a marshmallow in a campfire. And my bank account? It looked like it had gone on a crash diet.

The truth is successful businesses run on systems. Not constant creativity. Not reinventing the wheel.

In-And-Out doesn’t create a new menu for every location. Amazon doesn’t redesign its website for every customer.

They have systems. They stick to them. And they print money faster than the ‘Fedz’ (yes, I know I misspelled that to get past the spam blockers.)

You know what’s really creative? Finding ONE way that works and using it again and again and again.

It’s like having a favorite pair of jeans. You don’t need 50 different pairs. You need the one that fits just right.

The most successful entrepreneurs I know? They’re actually pretty boring. They do the same things, the same way, over and over.

My advice to you today is to build systems that work so you can stop being a “creative genius” and start being profitable.

Because at the end of the day, your creativity belongs in your product – not in reinventing your business processes every morning.

P.S. Ready to get boring and profitable? JOIN US 👉 https://mistykortes.com/community/ 

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